making money from home

Ecommerce Statistics for Online Business Owners

By Bill Rollins 03/07/2022 2 mins read

Ecommerce statistics are a must-read for online business owners. These statistics cover a wide range of topics from Men dominating the market, to the age group of millennials driving growth in the industry. They also cover statistics like how alcohol boosts ecommerce sales and how 27% of the global population shops online. These statistics are essential for any eCommerce company, since they can be used to compare all countries and all kinds of eCommerce products.

Men dominate ecommerce statistics

Although women are the largest buyers of many consumer items, men still dominate ecommerce statistics. Digital Commerce 360 found that nearly half of the companies selling apparel and accessories are owned by women and 40% of cosmetics and jewelry shops are owned by men. Men make up the majority of CEOs of top brands that cater to women. L Brands's Victoria's Secret was run by a guy, while L'Oreal S.A.'s makeup division is headed by Jean Paul Agon. Alessindro Bogliolo is Tiffany & Co.'s chief executive officer.

Ecommerce sales increase with alcohol

With the pandemic forcing retailers into digital and Omnichannel models, the alcohol sector is seeing an increase in ecommerce sales. Global alcohol ecommerce is projected to grow by 42% through 2024 with nearly half the market being served by marketplaces. Ecommerce for readyto-drink items is expected to make up 10% of global market share over the next three decades. By 2024, the US will have a total alcohol market of US$14.2billion. The bulk of this will come from ecommerce for wine or spirits.

Millennials make up the largest segment of ecommerce buyers

This generation is crucial for ecommerce retailers. They are the most influential group among all generations and are a significant source of spending power for most brands. The Generation Z group, made up of people born in the early 2000s, has also been a key demographic for retailers. Their buying power is estimated at nearly $200 billion. They use technology and social media more than any other generation, but they browse quite differently than Millennials.

Global ecommerce sales rose by 24%, to $4.29 trillion in 2020

The global ecommerce market has been growing steadily over the past few years. However, the COVID-19 crisis has accelerated that growth. While people stayed home, online stores delivered their goods. The global ecommerce industry continues to expand and by 2020 will make up about 20% of all retail revenue. But what's the next big step in this business?

Mobile payments are driving the growth of ecommerce

Despite being overshadowed and dominated by online shopping by the popularity mobile wallets (and other payment methods), mobile transactions remain a large part the ecommerce market. Today, most card-powered ecommerce transactions are done on smartphones and tablets. Many people have already switched to mobile devices over their debit and credit cards. Smartphones are used as cash registers by many people.

FAQ

What is the highest-paid affiliate program?

Are you interested in making online money?

If so, then you're in luck! There are many ways to make money online. Some work better than others. No matter which method is used, there are always ways to improve.

Affiliate marketing is my favorite way to make money online. Affiliate marketing, a form of internet marketing, is where affiliates get compensation based sales that are generated through their website.

Affiliates usually sign up for free accounts with companies that offer affiliate programs. They can then keep getting commissions as long as there are enough sales.

Let me provide some examples.

You could, for example, become an Amazon.com affiliate if you create a blog about cooking. They get a small percentage of any total purchase made by visitors to Amazon.com.

Or, if you wanted to sell makeup, you could become an associate for Sephora.com. If you sell makeup on your site, you would receive a cut from each sale.

There are hundreds of affiliate programs out there. Finding the right ones is key.

I recommend checking out these two sites. They have thousands of affiliate programs listed and rank them by payout rates.

These sites are great for learning more about affiliate market. Registering for affiliate programs is free and you have nothing to lose. You just need to give it a try and see if you like it.

Do I need to register my domain before building my site?

Yes, you must register your domain name before launching your website.

Domain names are $9 per year. For example, buying a dot com domain name will pay around $39 annually.

How do I make quick money online?

There are many ways to make money online. There are many ways to make money online, including affiliate marketing, blogging, selling products on Amazon and Etsy.

A possible alternative is to start an ecommerce store that sells physical items like clothing, electronics and toys.

If you have experience of any kind, then this would be a great way to turn your skills into profit.

Which affiliate network is the best to start as a beginner?

The best affiliate network for beginners is Amazon Affiliate Program. You can start with this program without any investment. It is one of the most popular affiliate networks.

If you decide to join Amazon Affiliate Program, you should consider joining Amazon Associates. Referring customers to Amazon.com is another way you can earn commissions.

Are there any other good affiliate networks?

Yes! There are many other affiliate networks that are reputable. ShareASale and CJ Affiliate are just a few examples.

They all pay between $10-20 per sale. These networks also offer various tools and features that will help affiliates succeed.

Statistics

The latest stats show that 87% of marketers use email marketing to distribute content. (shopify.com)
Backlinko found that the #1 organic result is 10 times more likely to receive a click compared to a page in spot #10. (shopify.com)
According to the Baymard Institute, 69.82% of shopping carts are abandoned. (shopify.com)
Instagram is the most popular channel, with 67% of brands using it. (shopify.com)
One of the most well known sites is the Amazon affiliate program, Amazon Associates , which boasts the largest market share of affiliate networks (46.15%). (bigcommerce.com)